concurrence

/kɔ̃.ky.ʁɑ̃s/
1.
nounfeminineSing

competition (business, sports)

rivalry

the competitors / the competition (other firms or players)

La concurrence est très forte dans ce secteur ; il est difficile d'y baisser les prix.

Competition is very strong in this sector; it's hard to lower prices there.

Synonyms:compétition, rivalité, concurrents, rivaux